There continues to be a great deal of confusion among patients and healthcare professionals about whether 100% fruit juice has a place in a healthy diet. We all know that pure fruit juice contains naturally-occurring sugars from the fruit itself, but it also contains many nutrients that are important for patients’ wellbeing, including: vitamin C, potassium and folate. 150ml of fruit juice goes towards one of your five-a-day, and makes a nutritious contribution to a balanced diet.

The British Journal of Family Medicine is offering its readers the opportunity to gain a CME accreditation for their ongoing learning portfolio. To obtain this accreditation, watch the new Fruit Juice Matters webinar - which can be found on the Practice Nurse website – and answer a few questions on the content. The webinar is hosted by Dr Sarah Jarvis and Professor Johan de Rycker, who aim to recalibrate the debate around fruit juice and provide some of the scientific evidence supporting the daily consumption of 150ml of pure orange juice.

The Fruit Juice Matters initiative was created with the aim of helping health professionals to communicate the facts and science supporting the health benefits associated with drinking fruit juice, in line with recommended portion guidance. This evidence and understanding will ensure you are able to respond to your patients’ questions with scientifically-supported answers.

The webinar also includes a clear explanation from Professor de Rycker on the scientific understanding of what has been termed the ‘fructose hypothesis,’ which is the theory that too much fructose – one of the sugars in fruit and fruit juice – is a culprit in the rise of obesity, diabetes, cardiovascular disease, and metabolic syndrome. Professor de Rycker debunks some of the myths surrounding the fructose hypothesis and explains the current evidence.

To watch this video and receive a CME accreditation, follow this link:

For more information on Fruit Juice Matters, please go to